Engage
Posted by admin on March 15th, 2010
Brand engagement creates customers.
Engagement increases brand awareness by 97%; likely purchase by 97% and brand recommendation to friends by 96%.
Of the 70% of consumers that participated in a brand engaging event, a staggering 96% are more aware of the brand, 96% are more likely to consider or purchase the brand and 92% are more likely to recommend that brand to others.*
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*Source: Razorfish ‘Feed’ Report 2009
